Creating excellent website copy is essential for any business or personal brand looking to establish a strong online presence. It’s
What causes website bounce – and ways to stop it
In today’s highly competitive and cut-throat online landscape, getting visitors to your website is only half the battle. The real
A guide to megamenus and when to use them
As websites continue to grow in size and complexity, finding a way to neatly organise and display vast amounts of
Google Alphabet’s huge range of online services
Since its inception, Google has been at the forefront of digital innovation. As a company that began with a simple
What is WebP and how does it work?
In the world of website development, visuals play a significant role in enhancing the user experience. However, using high-quality images
How to optimise your website graphics for SEO
Search Engine Optimisation (SEO) is a critical component of digital marketing in today’s hyper-connected world. With over 2 billion websites
Tips to write the best keywords and phrases
These days, having a strong online presence is essential for any business or content creator. One of the most crucial
What is website User Experience and tips to improve it
User Experience (UX) is a critical factor in the success of any website. It encompasses everything from how a user
What is load time and why is it important?
The load time of a web page, or the time it takes for a website to fully display on a
How to design the navigation of your website
When it comes to building a successful website, navigation plays a critical role in shaping the user experience. The navigation
Does Google mark down sites that use AI-generated text?
Artificial Intelligence (AI) is revolutionising the way we live, work, and interact with the world around us. From voice assistants
How to develop your online marketing strategy
In the digital world of today, an effective online marketing strategy is essential for any business aiming to stay competitive.
How HTML5 revolutionised the web
HTML5 has been a transformative force in the digital landscape, revolutionising the way we design, interact with and experience the
Tips to pick the perfect domain name
Choosing the right domain name is one of the most crucial decisions in establishing a successful online presence. In today’s
The rise of mobile internet
The mobile internet has transformed the way we connect, communicate and consume information making it a fundamental part of our
Do I need to have a responsive website?
As the internet continues to evolve, having a responsive website is not just a luxury; it’s a necessity. While we
Return on Investment (ROI) explained – and ways to improve it
In the world of business, getting value for money is one of the most critical factors in determining success. Whether
Optimising your website for Google search
In today’s hotly-contested online environment, optimising your website for search engines is more important than ever. With billions of web
CSS explained and how it changed the web
CSS (Cascading Style Sheets) is a core web technology that transformed the way websites are designed and displayed. Before CSS,
Basic SEO: unlocking the potential of your website
In the ever-expanding digital realm, search engine optimization (SEO) has become an essential component of building a successful online presence.